Observations

Dec 2024: 3.2

Updated: Mar 27, 2025 11:01 AM CDT

Units:

Percent Change from Year Ago,

Not Seasonally Adjusted

Frequency:

Monthly

Notes

Title	Release Dates

Monthly State Retail Sales: Total Retail Sales Excluding Nonstore Retailers in Wisconsin	2020-09-30	2025-03-27

Source

U.S. Census Bureau	2020-09-30	2025-03-27

Release

Monthly State Retail Sales	2020-09-30	2025-03-27

Units

Percent Change from Year Ago	2020-09-30	2025-03-27

Frequency

Monthly	2020-09-30	2025-03-27

Seasonal Adjustment

Not Seasonally Adjusted	2020-09-30	2025-03-27

Notes

The Monthly State Retail Sales (MSRS) report is a blended data product combining Monthly Retail Trade Survey data, administrative data, and third-party data. Data are available for year-over-year percent changes for Total Retail Sales excluding Nonstore Retailers as well as 11 North American Industry Classification System (NAICS) retail subsectors. For more information on the MSRS view the methodology (https://www.census.gov/data/experimental-data-products/monthly-state-retail-sales.html). This is the first version of these experimental data. This series measures retail sales for all retailers except nonstore retailers. The listed retailers correspond to 44-45 in the 2017 NAICS manual.	2020-09-30	2025-03-27

Monthly State Retail Sales: Total Retail Sales Excluding Nonstore Retailers in Wisconsin (MSRSWITOTAL)